We collect information, including Personal Information and Non-Identifying Information, when you interact with us and the Site by:

  • accessing or using the Site;
  • creating an account with Big Daddy’s;
  • opening or responding to our e-mails;
  • contacting customer service or using customer support tools;
  • participating in offers or programs provided on behalf of, or together with our Business Partners;
  • visiting any page online that displays our ads or content;
  • purchasing products or services through the Site;
  • connecting or linking to our Sites via social networking sites;
  • posting comments to our Sites; and
  • providing information to our Vendors.


We, with our Business Partners, Merchants and Vendors, use information collected as described in this Privacy Statement to:

  • Operate, maintain and improve the Site and our services;
  • Provide you with interest-based ads and offers for products and services from us and participating Business Partners;
  • Facilitate and fulfill orders placed on the Site for goods and services, including tracking redemption;
  • Determine your eligibility for offers, products or services that may be of interest to you;
  • Answer your questions and respond to your requests;
  • Perform analytics, conduct customer research and analyze advertising;
  • Communicate and provide additional information that may be of interest to you about us and our Business Partners, sometimes by combining your information with information from Other Sources;
  • Send you reminders, technical notices, updates, security alerts, support and administrative messages, service bulletins, marketing messages, and requested information;
  • Administer rewards, surveys, sweepstakes, contests, or other promotional activities or events;
  • Manage our everyday business needs, such as administration of the Site, forum management, fulfillment, analytics, fraud prevention, and enforcement of our corporate reporting obligations and Terms of Use, or to comply with the law;
  • Allow you to apply for a job, post a video or sign up for special offers;
  • Enhance your experience and help us better understand your interests.

We also may use information collected as described in this Privacy Statement with your consent or as otherwise required or permitted by law.

By voluntarily providing your cell phone number to Big Daddy, you agree that Big Daddy may contact you by telephone, SMS, or MMS messages at that phone number, and you hereby consent to receiving such communications for transactional, operational, or informational purposes. You understand and consent that such messages may be sent using an automatic telephone dialing system.